Production · Broadcast · Film
Broadcast & film
Before the software, there were fifteen years of this. Commercials, documentaries, trailers, promos, TV segments and shorts, for broadcasters and brands across the Middle East and the US. It's why the systems we build actually understand production, instead of guessing at it.
Formats
What we shoot
and cut
The same team covers the whole chain: concept, shoot, edit, grade, motion, delivery. Nothing gets outsourced into a black box.
The reel
Fifteen years,
fifteen pieces
Commercials, documentary, entertainment, news segments and trailers, in English and Arabic. Every one of these is ours. Click any of them to watch.
Why many renowned Los Angeles eateries are heading to Saudi Arabia
Arab News
Los Angeles landmark Randy's Donuts expands in Saudi Arabia
Arab News
Cairo to Hollywood: on set with the makers of Plane and Knock at the Cabin
Cairo to Hollywood
الإنذار الأخير: البقر، قنبلة مناخية موقوتة
قامات القصيد: بخوت المرّيه
Al Arabiya
مفاجأة إبداعية من الجرافيك أرتيست عبدالله نبيل
Making of the Lion Hunt sculpture by Alaa Alsaffar
Joe Riv, official trailer
Stay
First cut
UP Smartwatch
Shahrazad Boutique
Your favourite real estate agent in SoCal
Behind the scenes
Why this still matters
Plenty of studios can build you an app. Very few of them have stood on a set at 2am trying to make a delivery deadline. That's the difference in the tools we make: we've lived inside the workflow we're automating.
When we built a system that tracks a podcast's deliverables, we already knew that a "clip" is never one task. It's an edit, a caption, a cover frame, an approval and a post time. Production experience is the domain knowledge.